It’s 2019, everyone is connected to everything at all times. You can tune into live events from around the globe on your phone, you can get instant updates from your favorite celebrities, friends and even brands. We’re a socially connected world where people expect real-time updates and instant gratification.
So why do advertisers waste weeks (sometimes months) producing new creative content?
Most brands have a team dedicated to pushing out fresh, daily content to their audience via social channels, yet waste time, money & other resources developing ads. Ads that often get ignored (banner blindness) or just aren’t engaging.
So, why the disconnect between these two functions?
At Spaceback, we set out to connect the power of engaging social content, in near real-time fashion, with the efficiencies of adtech, outside the walled gardens of social. This creates a consistent and authentic brand experience everywhere your audience interacts with your brand.
Spaceback allows brands to maximize the value of the content they create for social, by instantly transforming social posts into display ad units — that you can launch programmatically.
Post to social → Convert to Spaceback ad unit → Reach the rest of your digital audience
It’s that simple and can be done in about 5 minutes.
Likes & comments are great, but shouldn’t that content you worked so hard on also drive awareness & sales for your brand? Your competitors will have more than just FOMO to deal with!